OUR BUSINESS
Margafrique, a subsidiary of the El Eulj Group, has over 50 years’ experience in manufacturing, distributing and marketing food products for consumers and professionals.
In its perpetual quest for renewal, Margafrique is constantly innovating and adapting its products to customer expectations.
The company offers new ranges of trendy products, enriching its current range of products and creating new ranges and brands.
Margafrique specializes in the manufacture of margarine in all its forms, for both the consumer and professional markets, and has been a category leader for decades.
The company also produces various categories of cheese, with a complete production line to meet different consumer habits and the needs of different targets.
Margafrique has also diversified by adding other skills to its know-how through the launch of a production line for pastry products and their distribution to its customers.
Quality, professionalism and respect for commitments are the key concepts that have enabled Margafrique to enjoy several decades of success and to face up to the globalization of trade and the strict demands of the markets.
The company has successfully met the challenge of international expansion, developing long-term partnerships to market its own brands and manufacture for local brands in both North and West Africa.
OUR STRENGTH
Margafrique’s research and development department is at the forefront of innovation in the agri-food sector, developing products tailored to the needs of its markets.
Its mastery of the entire manufacturing process, its large raw materials storage capacity, and its competent, qualified and specialized human resources enable Margafrique to commit to its customers and guarantee the quality of its products.
Margafrique’s logistics and distribution subsidiary, Al Hamd Logistique, also handles the transport and delivery of its products to the end customer.
This synergy is Margafrique’s winning recipe, enabling it to position itself in the agri-food sector and become a well-known and recognized company.
As a result, Margafrique has become a major player in the national economy, contributing to the Kingdom’s economic, industrial and human development.
OUR VALUES
Margafrique’s success is the result of the hard work of over 1,000 employees.
Our corporate culture is characterized by 6 values, built up within our company over time.
They form part of our internal management style and have always enabled us to be a truly trusted partner to all our external customers.
OUR BRANDS
OUR PRODUCTS
OUR CERTIFICATIONS
Customer satisfaction is a top priority for Margafrique.
In this context, we have always placed quality at the heart of our policy, ensuring that our products are based on top-quality ingredients that combine well-being and indulgence.
From the outset, we have also been committed to supporting our consumers on a daily basis through their diet by offering them the very best of our brands.
Margafrique is doubly certified for its management system by AFNOR according to ISO 9001 version 2015 for all its activities and ISO 22000 version 2018.
This certification testifies to our commitment to our customers and to the continuous improvement of our skills to ensure the quality of our products and services.
Through ISO 9001 version 2015 and ISO 22000 version 2018 certification we guarantee our customers:
Quality control of our products
Rigorous selection of our inputs
Special attention to product quality
DISTRIBUTION
Margafrique distributes its brands through its partner Al Hamd Logistique, a subsidiary of the El Eulj group.
Al Hamd is a leader in the distribution and logistics sector, supporting Margafrique in the growth and development of its business by guaranteeing the visibility of its brands.
Products are distributed through a wide network of 50,000 sales outlets throughout the kingdom.
These include retailers, wholesalers, grocery stores, large and medium-sized supermarkets and professional channels.
As a responsible and demanding company, Margafrique places quality at the heart of its priorities.
Thanks to the strategy established by Al Hamd logistics, which ensures the preservation of merchandise throughout the process, Margafrique offers its consumers top-quality products every day.
Products are distributed through a wide network of 50,000 sales outlets throughout the kingdom.
These include retailers, wholesalers, grocery stores, large and medium-sized supermarkets and professional channels.
As a responsible and demanding company, Margafrique places quality at the heart of its priorities.
Thanks to the strategy established by Al Hamd logistics, which ensures the preservation of merchandise throughout the process, Margafrique offers its consumers top-quality products every day.
AN INTERNATIONAL NETWORK
Margafrique has a department dedicated to exporting its products worldwide.
This department also works with customers who order special formats, adapted to the needs of local markets.
Assistance is provided to all partners through the design office, which receives requests and processes them in collaboration with consulting companies/sponsors in order to adapt grammage, packaging and ingredients to the legislation of each country, export conditions and delivery times.
One of our leading brands in Morocco, La Prairie, is a forerunner of the leading food brands in Senegal.
Our products are also sold in the Maghreb and West Africa.
RESEARCH & DEVELOPMENT
Research and development are at the heart of our corporate strategy.
Our integrated laboratory is equipped with analysis and modeling tools… enabling us to design formulations for new products and test them under real conditions of use, before their industrial application.
To offer the best quality, our teams work continuously to maintain the current quality of our products (freshness, taste, visual aspect…) and also to improve it by proposing the safest ingredients to preserve the food safety of our consumers and customers.
They have all the technological tools and equipment to help them accomplish their mission of optimizing formulations in terms of plasticity, texture and flavor.
At Margafrique, we invest in innovation and provide our teams with all the resources they need to create and develop new products.
CONTACT US
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MARGAFRIQUE S.A.
Rue El Haouza, B.P. 3026, Aïn Sebaa Casablanca 20250 – Morocco
Telephone: 0522.354.376 – 0522.354.674 Fax: 0522.357.167